Living in South Korea has taught Sync City Shirts a few things. First, Korean is not only a fantastic language but also visually stunning. Second, there’s a significant market opportunity in putting Korean on t-shirts, something few people do here.
A lot can be done with Korean on t-shirts, but if you’ve been to Itaewon, you know what not to do—plain white shirts with dull black prints and excessive soju references. Sync City Shirts loves soju, but a messy cat with an empty soju bottle isn’t our style. These outdated designs have been on the Itaewon strip for over a decade. That’s why we’ve partnered with Songtan Mugs to offer you the best products available on the peninsula at unbeatable prices. We did our research, and Songtan Mugs are simply the best!
Playing around with the Korean language both culturally and visually is key. Koreans have fun with their language but rarely put it on t-shirts. Take “chimaek” (치맥), for example, which combines ‘chi’ from chicken and ‘maek’ from beer (maekju). It makes for a great night out and an even better t-shirt. But the t-shirt doesn’t come with a hangover or regrettable declarations of love—yet.
Another great example is the t-shirt on this handsome, flame-haired gent. Koreans can spell out English expressions in their script. For instance, “왓 썹?” reads aloud as ‘What’s up?’ The reaction when people figure it out is priceless.
The K-Wave has introduced us to amazing K-bands, K-movies, and K-dramas for the past twenty years. But the everyday visual crafts haven’t gotten their due—until now. Sync City Shirts captures the essence of daily Korean culture, adds a twist, and puts it on a t-shirt. Wearing a “ppali, ppali” (빨리 빨리 – hurry, hurry) shirt on the streets might get you ignored, laughed at, or photographed. Either way, you’ll bring joy, love, and delight to an otherwise dull world.
What’s better than one Samgyupsal t-shirt? Two in different colors! This shirt brings a smile to everyone, even the hardest of hearts. Just remember to get your cholesterol checked regularly.
Sync City Shirts have been road-tested in Seoul’s urban awesomeness. Some generate smiles, others wonder, and some disbelief. But that’s the point—to evoke a reaction. Your Sync City Shirt says something, even if not everyone gets it.
We all want a product to be proud of, which brings joy to those around us. Sync City Shirts is thrilled to collaborate with Songtan Mugs on Songan to deliver this. Cheers to a long-term relationship and perhaps some more samgyupsal!
